Three Things (Apr. 8th)
Apr 8, 2021
1. Facebook’s NPE team launches Hotline, a live audio/video Q&A platform with a bent towards experts & professionals
“The web-based application could be described as a mashup of Instagram Live and Clubhouse, as it allows creators to speak to an audience who can then ask questions through either text or audio. However, unlike Clubhouse, creators can opt to turn their cameras on for the event, instead of being audio-only. “With Hotline, we’re hoping to understand how interactive, live multimedia Q&As can help people learn from experts in areas like professional skills, just as it helps those experts build their businesses,” a spokesperson said.” (Techcrunch)
2. Move over Siri: Spotify quietly launches “Hey Spotify” voice activation feature
“There’s another virtual assistant you can call using your iPhone. Starting today, you can say “Hey Spotify,” with the Spotify app opened, to start playing a song, an album, or even a playlist. As first spotted by GSM Arena, this hands-free wake word feature was already being tested for some time, and now it has started to roll out for iPhone and Android users. This new “Hey Spotify” feature is in addition to the voice search feature that has previously been available for Premium users.” (9to5Mac)
3. YouTube saw more growth in usage than any other social media platform through the pandemic
“YouTube saw the most significant growth of any social media app among American users during the pandemic, the Pew Research Center reported Wednesday. The Google-owned video service saw usage grow from 73% of U.S. adults in 2019 to 81% in 2021. That was followed most closely by Reddit, which saw usage grow from 11% of U.S. adults in 2019 to 18% in 2021.” (CNBC)
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